Celebrity Celebrity Belief & Identity Celebrity Social Issues Monica Lewinsky Gets into the Fashion Game at 50 as Face of Reformation's New Workwear Collection The campaign will launch in tandem with a one-stop voting hub By Virginia Chamlee Virginia Chamlee Virginia Chamlee is a Politics Writer at PEOPLE. She has been working at PEOPLE for three years. Her work has previously appeared in The Washington Post, Buzzfeed, Eater, and other outlets. People Editorial Guidelines Published on February 26, 2024 01:55PM EST Monica Lewinsky Reformation Fashion Campaign. Photo: Zoey Grossman Monica Lewinsky is reclaiming her power and encouraging people to vote — in a fashionable way, no less. Lewinsky, who turned 50 last July, is fronting Reformation's new "You've Got the Power" campaign tied to building voting registration awareness in the lead-up to the 2024 election. "Voting is using our voice to be heard and it’s the most defining — and powerful — aspect of democracy," Lewinsky said in a release announcing the campaign. "Voting is always important, but the stakes are especially high this year with voter frustration and apathy threatening to meaningfully impact turnout." The campaign features Lewinsky shot by photographer Zoey Grossman in a new workwear collection (think leather trench coats and black belted midi dresses) from the brand, which will launch in tandem with a one-stop voting hub created in collaboration with Vote.org. Monica Lewinsky Reformation Fashion Campaign. Zoey Grossman The hub will offer a one-stop guide to everything voters need to know about how, when and why to vote this year. Also as part of the campaign, Reformation will make a donation to Vote.org, and 100% of proceeds from its “You’ve Got the Power” sweatshirt will benefit the organization. In an interview with Elle, Lewinsky acknowledged that voter apathy is an issue heading into the 2024 cycle, saying, “We’ve seen in polls that voter frustration is up and apathy is up. We all have to be reminding each other that we can’t let that get in the way of needing to vote, that that’s how we use our voice. That’s where our power is.” Monica Lewinsky Says She’s ‘Grateful’ for Life at 50: ‘People See Me for My True Self Now’ Even beyond the issue of voting, Lewinsky wants to use the campaign to help women feel empowered, saying in the release, "A Ref woman is an empowered woman – and an empowered woman uses her voice." She elaborated on the importance of empowerment to Elle, saying, “I don’t know if this will sound corny, but I think a way that women can feel more empowered is by recognizing places that they may need more assistance and asking for that assistance.” A changemaker and activist, Lewinsky receded from public life following the relentless media attention surrounding her world-famous affair with then-President Bill Clinton in 1998. Never miss a story — sign up for PEOPLE's free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer, from celebrity news to compelling human interest stories. Monica Lewinsky Reformation Fashion Campaign. Zoey Grossman After nearly a decade of laying low, in 2014, Lewinsky ultimately made a return to the public eye with a focus on using her platform for good and helping others who had also experienced bullying with the launch of her “Stand Up to Yourself” campaign. She's also reclaimed her own voice, producing 2021’s Impeachment: American Crime Story, the acclaimed FX series that recreated her story and portrayed her side of the story, helping viewers understand the pain she went through being thrust under the crucial judgment of public opinion and the harsh media landscape at the time. Where Is Monica Lewinsky Now? A Look at the Activist's Life 27 Years After Bill Clinton Scandal Despite the years of media attention, Lewinsky said in a 2023 interview with Today that she still finds giving interviews "hard." "It’s not natural for me. But it was — you know, it’s a long journey from ‘98," she said. "It’s been 25 years now. And I’m grateful, I’m really grateful for where things are now.” Close