Alyssa Grabinski Title: Celebrity Shopping Writer Location: Scottsdale, AZ and Chicago, IL Expertise: Celebrity Trends, Fashion/Style, Beauty, Sales Alyssa Grabinski is a celebrity shopping writer for PEOPLE, writing stories about fashion trends, star-approved beauty buys, and can’t-miss sales. She’s skilled at finding affordable lookalikes for the styles spotted on celebrities, like Oprah Winfrey, Jennifer Lopez, and Katie Holmes, as well as at testing and writing about celebrity-used products. Before joining PEOPLE in November 2022, she received her master’s degree at Northwestern University’s Medill School of Journalism and wrote for various entertainment and lifestyle brands, including L’OFFICIEL, The Everygirl, POPSUGAR, and Arizona Foothills Magazine. Alyssa has been writing digital content for over three years for various publications, including POPSUGAR, The Everygirl, L’OFFICIEL, and Arizona Foothills Magazine She is skilled at finding affordable lookalikes for celebrity street styles, as well as digging for the best deals during big events, like the Nordstrom Anniversary Sale and Amazon Prime Day Alyssa has a master’s in journalism from Northwestern University’s Medill School of Journalism and a bachelor’s in journalism from the University of Arizona Experience Alyssa is a fashion enthusiast and pop culture lover who always dreamed of working in the entertainment industry. She joined the PEOPLE shopping team in November 2022 and has written nearly 200 articles covering all things celebrity. She has written for both digital and print publications including POPSUGAR, The Everygirl, Arizona Foothills Magazine, and L’OFFICIEL, writing about everything from popular fashion fads to trending television shows to first-person features, and covering celebrities like Harry Styles, Sarah Jessica Parker, and Jennifer Garner. She also devoted her undergraduate honors thesis to highlighting individuals working in entertainment news and created her own lifestyle talk show to speak with professionals in the entertainment, lifestyle, and medical spheres. She also created various broadcast packages covering Grammys fashion, concerts, and more. Alyssa has always been enthralled by the beautiful clothing, accessories, and makeup celebrities wore, and she was the person friends and family would query for fashion advice and beauty product recommendations. She forged a path toward a career that merged the two, and now, she’s doing exactly that. She goes into each story asking herself: Would I actually wear this? Are celebrities wearing this? And, most importantly, where is that sweet overlap? Other Work: The 5 Capsule Pieces I’m Investing In This Year —The Everygirl3 Knitwear Brands Changing Fashion Design Around the Globe —L’OFFICIEL4 Life Lessons I've Taken Away From The Bold Type —POPSUGARLouis Vuitton’s Artycapucines Collection Leverages Six Artists' Global Perspectives —L’OFFICIEL Education Alyssa has a master’s in journalism from Northwestern University’s Medill School of Journalism and a bachelor’s in journalism from the University of Arizona. About PEOPLE PEOPLE, a Dotdash Meredith Brand, delivers the most trustworthy celebrity news and captivating human interest stories, connecting you to the pulse of American culture. Since our first issue hit stands in 1974, we have been striving to tell compelling stories about the people behind the issues, as opposed to just the issues themselves. We are your everyday escape, taking you inside the lives of intriguing stars, newsmakers, up-and-comers and ordinary people doing extraordinary things. We serve and delight you by providing ideas about beauty, food and style through the lens of the people influencing the trends. And we are a force for good by telling stories of hope, optimism and kindness that drive conversation and inspire action. Learn more about us and our editorial guidelines.